Why E-commerce Stores Struggle to Convert Building an online store is only the first step — getting customers to stay, explore, and buy is where most businesses fail. Many e-commerce websites invest heavily in design and marketing but overlook technical and experiential optimization, which directly impacts conversions. Studies show that th

Why Many Online Stores Fail Before They Even Begin Launching an online store is easier than ever — but running a profitable one is not. Thousands of e-commerce businesses go live every month, yet a large portion struggle to achieve consistent sales. The reason often lies not in the product, but in how the e-commerce website is built. Poor